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           The Major Demand Sectors for Platinum

  The extraordinary physical properties of the platinum group make its metals almost indispensable in a wide range of industrial applications:
 
  Autocatalysts - account for 40% of total demand for platinum.
 
  Jewelry - 38% of world's platinum finds its way into jewelry.  Japan is the largest consumer of platinum for jewelry fabrication.
 
  Investment - platinum established a recognition for itself as a legitimate, complementary holding to gold and silver in United States and Western Europe.
 
  Industry - Platinum group metals continue to maintain their long association with the electrical and electronics industry, which accounts for 50% of annual palladium and ruthenium demands.
 
  Medicine - Palladium is rapidly supplanting gold in dentistry.  Platinum is used in the treatment of certain types of cancer.
 
  Fuel Cells - this new technology is the future demand sector in the industrial arena for platinum group metals.
 
 

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